Excellent location for West Bay, the river, harbour, beach, pubs and restaurants. Lots of free parking. Bar and restaurant included too. Staff very pleasant. Room big, with separate dressing room and separate bathroom. Bath has whirlpool, waterproof tv and lovely touch light mirror. Breakfast was excellent in the mornings - from fruit and yogurt, salmon and scrambled eggs to full English.
We visited at a time that West Bay has a carnival, so we joined the torchlight procession and saw amazing fireworks across the bay (https://www.westbay.co.uk/events/bridport-carnival.php).
Kindly provided ice bucket when we requested:)
Only small feedback, if guests mention they are struggling at reception with carrying lots of heavy luggage, maybe offer some assistance (you do mention you do that in your room datasheet).
Aside from that very minor comment, we would definitely stay again! Lovely hotel.